12 Cruelty-Free Moisturizer Brands For All Skin Types

Are you looking for a cruelty free moisturizer that’s kind to your skin and made without toxic chemicals? Then, you’re in the right place.

Moisturizer is a crucial part of our skincare routines. It keeps skin hydrated, replenishes moisture, and soothes the skin. However, it can be hard to know which brands are genuinely cruelty-free brands when looking for skincare.

We’ve created this list of ten fantastic cruelty-free moisturizers from cruelty-free brands creating skincare suitable for all skin types, from oily skin to dry skin; we’ve got you covered.

If you’re passionate about the welfare of animals, chances are you’ll want to support a cruelty-free brand.

The definition of cruelty-free cosmetic products is that the product must be manufactured and developed by methods that do not involve cruelty to animals – this means a product shouldn’t be tested on animals at any stage of production.

I was so shocked when I found out that many popular moisturizer brands, such as NiveaClinique, and CeraVe, actually permit some animal testing in some markets, meaning they’re not actually cruelty-free.

We’re reader-supported. The following post contains affiliate links. If you click through a link and make a purchase, we may receive a commission. We only partner with brands who share the same values as we do.

1. Kinfield S.O.S Night Cream

Kinfield cruelty free moisturizer

Skin Type: Dry, dehydrated skin

Key Features: Vegan cruelty-free moisturizer, paraben-free, sulfate-free, and phthalate-free.

Price: from $26

Kinfield creates cruelty-free creams and moisturizers from plant-based materials that are carefully selected to nurture and replenish your skin.

The Kinfield S.O.S night mask doubles up as an overnight cream, spot treatment, overnight cream, a 10-minute soothing mask, and even a daily moisturizer when skin needs hydrating.

Kinfield also creates a range of SPF moisturizers, perfect for daytime hydration and protection.


Skin Type: Dry skin, Eczema-prone skin, dehydrated skin

Key Features: Cruelty-free moisturizer specially formulated to help dry skin, eczema, and redness.

Price: from $28

If you have thirsty skin and need a thick cream that keeps your skin hydrated all day, check out the .

The cream is fragrance-free, suitable for eczema and sensitive skin, and has been proven to reduce redness.

The First Aid Beauty Cream gets thousands of five-star reviews, with people saying how this cream has seriously helped their eczema, dry skin, and redness.

Oh, and the cream is 100% cruelty-free and features clean ingredients.

Also available to shop atand Sephora, and .


Skin Type: Combination, Dry, and Normal skin, Mature skin

Key Features: Cruelty-free, clean ingredients, synthetic fragrance-free

Price: $32.00

is a clean beauty brand focused on making natural, non-toxic skincare accessible to everyone.

Follain’s affordable cruelty-free moisturizer leaves your skin feeling silky and hydrated. Plus, it is dermatologist tested and clinically proven to smooth fine lines and wrinkles.

Follain’s moisturizer is readily absorbed, lightweight, and leaves skin feeling hydrated. However, this product may not be suitable if you have very sensitive skin.

4. Josie Maran

Josie Maran no animal testing cruelty free moisturiser

Skin Type: all skin types

Key Features: Vegan, cruelty-free argan-oil-based moisturizer. Paraben-free, Sulphate-free, synthetic-fragrance free

Price: $42

For over a decade, Josie Maran has created clean and sustainable skincare products inspired by the naturally hydrating and nourishing properties of Argan oil.

Josie Maran’s Whipped Argan Oil Moustirizer locks in moisture all day and works as a base under makeup. The product gets fantastic reviews with over 1000 five-star reviews.

In addition to being cruelty-free, Josie Maran’s skincare is made with the earth in mind. Each product is packaged in recyclable packaging (Terracycle), and each natural ingredient is responsibly sourced.

5. Aesop

Aesop cruelty free face cream

Skin Type: Normal and combination skin, and oily skin through cooler seasons

Key Features: All products are entirely vegan and cruelty-free. Leaping Bunny approved and a Certified B Corporation.

Price: from $53

Cult beauty brand Aesop is famous for its calming scents and premium products, but there’s more to the brand than just ultra instagrammable packaging.

Aesop is a leaping-bunny approved, meaning it doesn’t test any of its products on animals. In addition, the brand is entirely vegan and uses sustainably sourced natural ingredients to create its luxury skincare.

We love Aesops Mandarin Facial Hydrating Cream. It’s lightweight, cooling on the skin, and balances the complexion. Plus, the scent is divine.

As a certified B corporation, Aesop meets strict high standards of ethical and environmental production, prioritizing people and the environment over profits.

Aesop products are at a higher price point than other brands featured; however, the quality of Aesop’s skincare justifies the price point.

Also available to shop at End.com, SpaceNK.com, and Lookfantastic.com.

6. Juice Beauty

Juice Beauty cruelty free moisturizer

Skin Type: all skin types

Key Features: Vegan and cruelty-free moisturizer created with organic ingredients. Paraben, petroleum, propylene, and silicone-free.

Price: $70

Juice Beauty is another organic skincare brand creating its organic range completely cruelty-free.

Although slightly more expensive than other products on this list, we’ve called out the Stem Cell Anti Wrinkle Moisturizer, as the product gets excellent reviews, with almost four hundred five star ratings.

The Stem Cell Moistiruzer gives skin bounce and luminosity, and thanks to a blend of natural Jojoba and Shea, it nourishes and hydrates skin.

7. Acure

Acure cheap cruelty free face cream

Skin Type: Combination to oily skin

Key Features: Affordable cruelty-free moisturizer. Paraben-free, Sulfate-free, Mineral-oil free, and Cruelty-free.

Price: $16.99

If you struggle with oily skin and are looking for a mattifying moisturizer, check out Acure, a cruelty-free brand creating affordable vegan skincare.

The mattifying moisturizer is non-comedogenic, which won’t block pores but instead works to help balance out shine while restoring moisture to improve the texture and appearance of your skin.

8. Osea

Osea cruelty free moisturizer

Skin Type: Normal and combination skin

Key Features: Made in California using clean, vegan, cruelty-free ingredients.

Price: $48

Osea makes its antioxidant-rich skincare in California using natural ingredients, including seaweed, shea butter, and omega-rich oils.

The brand ensures no products are tested on animals, and the brand ensures its skincare is as eco-friendly as possible by creating its products climate-neutral.

Osea has a range of products suitable for every skin type and even has a skin type quiz that you can take to be matched with the perfect product for your skin.

Also available to shop at Ulta.com, and credobeauty.com.


Maya Chia cruelty free anti wrinkle moisturizer

Skin Type: Mature skin

Key Features: Cruelty-free anti-wrinkle moisturizer helps to tighten skin and reduce the appearance of aging

Price: from $125

While this cruelty-free moisturizer might be one of the pricier on the list, it is recommended by its users, who have seen fantastic results in the appearance of their fine lines and wrinkles after using this product.

uses a blend of natural and organic materials and uses plant extracts’ natural properties to hep regenerate, brighten, and firm your skin.

10. The Body Shop

My pot of cruelty free moisturizer

Skin Type: Dry skin and all skin types

Key Features: Affordable Cruelty-free skincare

Price: £15

UK-based beauty brand The Body Shop has specialized in creating must-have skincare products, including its popular facial moisturizer and body lotion, since starting in 1972.

This female-founded business has grown its success over five decades and is a household favorite all over the UK, but did you know the brand doesn’t use animal testing and is cruelty-free?

We love the Body Shop Vitamin E moisturizer thanks to its lightweight feel, ease of absorbancy, and calming scent.

While the Body Shop has cruelty-free products, not all of their products are vegan, be sure to check the product information to find out more.

My pot of body shop cruelty free moisturizer

11. Lush

Lush cruelty free facial moisturizer

Skin Type: sensitive skin, dry skin

Key Features: Cruelty-free moisturiser in recyclable packaging

Price: from $30

Lush is another UK-based skincare brand that has become popular worldwide, credited with skin-friendly formulas and cruelty-free products.

One of Lush’s best-selling cruelty-free moisturizers is the Celestial lightweight moisturizer, created with soothing ingredients like almond oil, dove orchid extract, and cocoa butter; it’s suitable for dry and sensitive skin.

Lush also creates a whole range of cruelty-free skincare products, including body lotion, soaps, bath salts, and more.

12. Grüum

Gruum affordable cruelty free moisturizer

Skin Type: all skin types

Key Features: Made in the UK, Vegan, cruelty-free, hypo-allergenic, paraben and sulphate free.

Price: from £8

Grüum creates family-friendly skincare from naturally derived materials. We’ve chosen the brand’s Kåre daily moisturizer as our favorite of Grüm’s products.

It is packed with naturally derived materials, including green tea for its natural antioxidant properties, rosemary oil with anti-aging properties, and naturally antibacterial sage to help keep skin clear without leaving skin greasy.

I’ve personally tried Grüum products myself and love the simplicity of the brand.

We hope you’ve enjoyed the article, and have found the perfect cruelty-free moisturiser for your skin type.

If you’re looking for extra UV protection, discover our favorite cruelty-free sunscreens with SPF here or our favorite natural shampoo brands.

If you’re interested in finding more great cruelty-free and vegan brands, take a look at our favorite vegan shoes, bags, and more. Or check our article here, to see if Nivea is cruelty free.


Bethany Worthington BSc (Hons) (she/her) is the Sustainable Fashion Editor and Co-founder of Ecothes. She has a passion for the environment, and a long love of all things clothing, and combines those two interests with Ecothes. In her free time she loves dancing, hiking in the countryside, and laughing with friends.

Articles: 207

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